In the ever-evolving world of beauty, Black-owned brands have been at the forefront of innovation, authenticity, and inclusivity. These brands are not just creating products—they're creating experiences that cater to the unique needs of diverse beauty lovers. At Beauty Edit Mayfair, we are proud to feature an array of exceptional Black-owned beauty brands that redefine the standards of hair and skincare. Today, we spotlight four outstanding brands: Charlotte Mensah, Mimi et Mina, Beauty Edit Mayfair, and Ateh Jewel Beauty.
1. Charlotte Mensah: Award-Winning Haircare for Afro and Curly Hair
Charlotte Mensah, a name synonymous with luxury haircare, has revolutionised the industry with her award-winning Manketti Oil Collection. As a celebrated hairstylist and the first Black woman to be inducted into the British Hairdressing Awards Hall of Fame, Charlotte's expertise in Afro and curly hair textures shines through her products.
The Manketti Oil Collection includes everything from shampoos and conditioners to styling creams and oils, each infused with organic Manketti Oil known for its deeply moisturising properties. These products are designed to nourish and hydrate Afro and curly hair, providing a natural shine, softness, and strength without weighing it down. Charlotte Mensah's haircare line is ideal for anyone looking to embrace their natural hair texture while maintaining optimum health and vitality. The products are also ethically sourced and environmentally friendly, aligning with a commitment to sustainability.
2. Mimi et Mina: Nourish Your Hair with the Hair and Scalp Oil Treatment
While Mimi et Mina was once a renowned luxury salon specialising in Afro and textured hair, the brand has now focused its expertise on delivering a powerful at-home haircare product: the Hair and Scalp Oil Treatment. This nourishing oil, priced at £38, is a perfect choice for those looking to maintain healthy hair and scalp from the comfort of their homes.
The Hair and Scalp Oil Treatment is formulated with a blend of natural oils that deeply moisturise the scalp, reduce dryness, and encourage healthy hair growth. This versatile product hydrates without leaving a greasy residue, making it ideal for daily use or as a deep-conditioning treatment. It also helps manage frizz, adds shine, and reduces breakage, promoting stronger, healthier hair. By continuing to focus on this signature product, Mimi et Mina offers a trusted solution for Afro and textured hair that maintains the brand's commitment to quality and care.
3. Beauty Edit Mayfair: Elevate Your Brows with the Beauty Edit Mayfair Brow Collection
Founded by renowned beauty expert Sherrille Riley, Beauty Edit Mayfair has established itself as a leader in brow care, offering expertly crafted products that cater to all your brow needs. With over 20 years of experience in the beauty industry, Sherrille is a pioneer in bespoke brow shaping and grooming, and her passion for helping clients achieve their perfect brows is reflected in the Beauty Edit Mayfair Brow Collection.
The Brow Collection is a carefully curated capsule of high-quality products designed to make professional brow styling accessible to everyone. The collection includes:
- Brow Filler Pencils: Available in various shades, these precision pencils fill in sparse areas to create naturally fuller-looking brows. The smooth, blendable formula allows for easy application and long-lasting wear.
- Brow Lift Highlighter Pencils: These highlighter pencils are perfect for enhancing the brow arch and providing an instant eye lift. The creamy texture ensures a seamless blend, adding a subtle glow to the brow bone area for a polished finish.
- Brow Setter Gel: A clear, lightweight gel that holds brows in place all day without feeling stiff or sticky. It tames unruly hairs and locks in your brow shape for a clean, defined look.
- Brow Styler Brush: The dual-ended Brow Styler Brush is essential for grooming and shaping. The spoolie end blends and shapes brows effortlessly, while the angled brush end helps with precise application of brow products.
Under Sherrille Riley's expertise, the Beauty Edit Mayfair Brow Collection brings salon-quality results into your home, offering everything needed to achieve perfectly defined, lifted, and styled brows. This collection reflects Sherrille’s dedication to enhancing natural beauty with products that combine performance and luxury.
4. Ateh Jewel Beauty: Celebrate Self-Expression with Vibrant Blushes
Ateh Jewel Beauty, founded by the celebrated beauty journalist and diversity advocate Ateh Jewel, is a brand that stands for inclusivity, self-expression, and celebration. Known for her commitment to diversity in beauty, Ateh has created a line of blushes that embrace vibrant colours and versatile application, suitable for a variety of skin tones.
The Ateh Jewel Beauty Blush Collection includes three stunning blushes, each named with a unique flair:
- Watson Watermelon: A bright, juicy watermelon pink shade that delivers a fresh, playful pop of colour to the cheeks. Perfect for adding a youthful flush, this shade suits a wide range of skin tones and adds a radiant, lively finish to any look.
- Radiant Rav: A warm, golden coral blush that beautifully complements deeper skin tones, bringing a sun-kissed glow to the cheeks. Its buildable formula allows for a soft, natural wash of color or a more intense, defined finish, making it a versatile addition to any makeup routine.
- Love Plum Plum: A rich, deep plum hue that provides a bold, sophisticated look. This shade is ideal for adding depth and dimension to the face, creating a dramatic yet elegant effect. It’s perfect for evening wear or whenever you want to make a statement.
Each blush in the Ateh Jewel Beauty collection is formulated with a silky, blendable texture that ensures a smooth application and a long-lasting finish. These blushes are more than just makeup—they are an invitation to express your individuality and celebrate your beauty in all its forms.
Why Support Black-Owned Beauty Brands?
Supporting Black-owned beauty brands is more than just a trend—it's a movement towards celebrating diversity, promoting equity, and encouraging innovation in the beauty industry. These brands bring a wealth of cultural knowledge, creativity, and authenticity that enriches the beauty landscape. By choosing products from Charlotte Mensah, Mimi et Mina, Beauty Edit Mayfair, and Ateh Jewel Beauty, you're not just investing in high-quality beauty products; you're also supporting brands that champion representation, sustainability, and community empowerment.
Discover These Brands at Beauty Edit Mayfair
At Beauty Edit Mayfair, we are passionate about offering a curated selection of the best beauty products and services to our clients. We believe in the power of these Black-owned brands to transform and elevate your beauty routine. Visit our Mayfair store to explore these incredible brands and experience the benefits of their expertly crafted products first-hand.
Embrace beauty that celebrates you—shop with us today and discover the excellence of Black-owned beauty.
