Beauty Product Launch in Mayfair

The store floor, the facial suite, or the whole of 33 Berkeley Street.

The store floor is the main retail space, cleared and dressed for your brand, with open shelving restocked with your product and room for a reception, a cart or a demonstration station. The facial suite is the private treatment rooms behind it, for demonstrations, express treatments or one to one consultations while the main floor carries on. A full takeover gives you both.

45 standing, or 5 seated. Facial suite capacity is on request, depending on the format.

One day for a launch evening or single activation. Two to three days for a press day followed by consumer days. Up to a week for a full pop up, where the store carries your brand for the length of the hire.

Exclusive use of the space, event design and set dressing, floral arrangement, catering and drinks, and the treatment rooms for demonstrations. Optional extras on request.

Your guest list and your team. You invite your own community, press and partners, and you bring the people who run the floor on the day.

Beauty, product, haircare, supplement and wellness launches. Self care activations, book launches, press days, pop ups and residencies.

Send your dates, format and rough guest numbers. We show you the space and walk the floor plan with you, then build the look, the flowers and the catering around your brand. We install and de rig. You run your event.

33 Berkeley Street, Mayfair, London W1J 8EN. Between Berkeley Square and Piccadilly, a four minute walk from Green Park.